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Largie at Large Podcasts

Interviews with Thought Leaders in Multi Channel Marketing

Not the usual "what keeps you up at night" interviews. These interviews are about what gets them up in the morning.
Check out the Podcast on iTunes!

Shirley Calkins Ellis

Meet Shirley C. Ellis, media mogul and direct descendant of Calkins Media progenitor.

A very interesting story of the growth of Calkins local newspapers and media company and the changes that transpired over the course of her personal and professional life and that of the industry, and the challenges of growing up in an industry where neutrality, proper conduct and behavior were a MUST.

Calkins Media includes five newspaper properties in Pennsylvania, one each in New Jersey and Florida, two television stations in Florida and a web site serving the Greater Philadelphia region.  Calkins Media is privately held by the descendants of its founder and is committed to the local communities it serves.

 

 

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Hamilton Davison

Hamilton Davison:  Geologist and Geophysicist turned Postal expert and catalog advocate.  Listen as the Executive Director of the ACMA (American Catalog Mailers Association)  fills in the details of how he went from studying rocks to lobbying on The Hill as he tries to help unravel the USPS.

This is a "must hear" for anyone involved with Omni-channel marketing.

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Rod Ford

It starts simply enough; a programmer sells some code he developed to make his task automated and less mundane--and a serial entrepreneur and self-professed programming geek is born.

A scientist, a programmer and an entrepreneur, Mr. Ford found his first of four technology companies in 1988 and still leads the product & market innovation efforts for Cognitive Data (a company he sold to Merkle).

This interview is oozing with passion and energy. Give a listen and let Mr. Ford energize and motivate you to want more from your life and career.

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Valentin Dessel

Mr. Dessel's mission: entice US catalogers to expand their businesses into Germany and Japan.  Listen as he details the history and capabilities of Deutsche Post, how Germany's post office dealt with the reduction in volume and why mailing in Germany could make cents (pardon the pun) for your business.

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Glenda Lehman Ervin

VP of Marketing for her family's business, Glenda Lehman Ervin discusses how everything that is old becomes new again at Lehman's and how they leverage technology to market products that require no electricity.

Listen as this engaging and very smart woman discusses Lehman's customers, the questions the curious ask and what "4 quadrants" mean to her daily success and happiness.

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David Landsberger

Meet David Landsberger.  Entrepreneur, restaurateur and President of Bel-Art Products, which was founded by his parents, Kurt and Anny Landsberger. As in the movie, "The Graduate", the word is "plastics".

Listen and learn how the creation of an apron changed the Landsberger family forever.

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Russ Gaitskill

In this month's edition, I am pleased to interview NEMOA President and Garnet Hill CEO, Russ Gaitskill.

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Margot Murphy Moore

Driven, curious, tenacious, reflective, skeptical and inquiring, Margot Murphy Moore motivates you to whip off your blinders and embrace your strengths.

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Cindy Marshall

This motivated and dynamic woman has sliced-and-diced her way through the marketing world; from launching new divisions for LL Bean, moving into an agency and other opportunities, she comes full-circle and realizes she is a cataloger at heart.

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    Part 1:
    Part 2:

Richard Sexton

The owner of Carolina Rustica, talks about his global pilgrimage while at a crossroads in his career that eventually leads to a successful e-tailing furniture business and shares his Rule of Life.

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