The economic recession has caused a paradigm shift in the way companies must execute their business plan and direct marketing strategies. Your business is now competing for a much smaller share of disposable income because prospects and customers are spending fewer dollars. And we all know competition is fierce.
At Largie, we understand the impact this trend has had on your bottom line. Not to mention your marketing budget. And therein lies the paradigm shift for many our clients. How to convert prospects into customers—increase retention and loyalty of existing customers—and increase your revenues in the face of a recession? Start with the basics.
Our mantra has always been: The Customer Rules. We can help your organization reach these key prospects and customers in target markets.
Our due diligence starts with an examination of your business goals, defining your ideal core of existing customers, determine what they seek, and test existing DM approaches. We then tailor a cost-effective direct marketing program to cultivate impactful, long lasting relationships based upon channel preference, data analytics, and testing.
Our multi-channel marketing strategists are some of the best and brightest in the B2B and B2C realm. Check out our Partners page (link to partners page) to learn more about some of our group’s members.